Our Services
We connect destinations with the people who shape where travellers go next.
Through strategic representation, media relations, and product development, we help tourism brands grow their visibility, deepen industry relationships, and drive results in the UK and Irish markets. Whether you're launching in-market or looking to scale your presence, we bring energy, insight, and a hands-on approach to every campaign.
Trade Representation
We’re your team on the ground in the UK and Ireland — opening doors, making introductions, and representing your destination with energy and purpose. From one-to-one meetings to large-scale roadshows, we deliver trade activity that connects you directly with the people who sell travel.
Our representation work spans agent and operator relations, sales calls, training, co-op marketing, and industry event coordination. We manage everything from exhibition logistics and database distribution to the finer details of FAM trip planning. Whether we’re training frontline staff or collaborating on brochures and promotions, we’re focused on growing your presence and turning interest into bookings.
Whether you’re launching in a new market or looking to strengthen relationships, we’ll help you build the kind of industry partnerships that deliver long-term impact.
STRATEGIC MARKETING
We deliver imaginative, results-driven marketing that connects your destination with the right audience. Whether you’re a city, region, hotel, attraction, or travel service, we create campaigns that get you noticed.
Our work spans destination branding, creative promotions, customer newsletters, and social media strategy. We manage fulfilment, direct mail, and database campaigns, and we’re not afraid to think differently — guerrilla marketing and experiential activations included. Working hand-in-hand with tour operators, media brands, and local partners, we shape stories and strategies that turn attention into action.
From bold creative to precise targeting, we blend inspiration with insight to bring your destination to life.
PR & MEDIA OUTREACH
Let’s get people talking — and writing. We craft compelling stories and make sure they land in the right places, from national newspapers to niche travel blogs. Whether it’s a planned campaign or a timely media opportunity, we’re ready to help your destination shine.
Our PR work covers everything from strategy and media relations to execution. We create press kits and assets, pitch stories to editors and content creators, and organise press and blogger trips that deliver real results. We host events, handle social copywriting, manage promotions, and keep you visible with regular coverage reporting and clippings. And when things don’t go to plan, we’re ready with crisis comms that protect your reputation.
With a strong network across the UK and Irish media, we know how to position your story — and how to make it travel.
PRODUCT DEVELOPMENT
We don’t just promote destinations — we help build the product that gets them on the shelf. Working closely with UK and Irish tour operators, we shape itineraries, refine positioning, and connect the dots between experience and saleability.
From suggesting stand-out experiences and identifying market-ready suppliers to developing trade-ready content and training materials, we make your destination easier to sell — and more appealing to include. Whether you’re introducing a new region or refining existing product, we provide the insight, materials, and support to move you from consideration to conversion.
Our goal? To make sure your destination isn’t just in the conversation — it’s in the brochures, the booking systems, and the traveller’s hands.
